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Starting a Business

The first year is mostly improvised. Someone builds a landing page at midnight, a partner agrees to a handshake deal, and the whole thing runs on a spreadsheet that only one person understands and everyone else quietly resents. Beyond that improvisation sit the partnerships worth signing, the automation that saves a few hours a week, and the handful of numbers a small owner should watch closely.

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How to Build a Sales Funnel for Service Business That Converts

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